What is a decent conversion rate for an online store?
What is a good e-commerce conversion rate? This is a difficult question to answer because there are so many variables that can affect conversion rates. Some industries have higher average conversion rates than others, but there are also many factors that can affect an individual business's conversion rate. For example, if your e-commerce store has a lot of traffic but few sales, you may need to work on your conversion optimisation. Conversely, if you have a small number of visitors but a high percentage of them convert, you may be doing something right.
There is no magic number when it comes to e-commerce conversion rates. However, most experts agree that anything above 2% is considered good. Anything below 1% is considered poor, and anything between 1% and 2% is considered average. Of course, these numbers can vary depending on the industry and other factors.
There are a number of things you can do to improve your e-commerce conversion rate. First, make sure your website is designed for conversions. This means having a clean, user-friendly design with clear calls to action. Your products should be easy to find and your checkout process should be simple and straightforward. You should also offer discounts or free shipping to encourage people to buy from you. Finally, make sure you're providing excellent customer service so that people will want to do business with you again in the future.
By following these tips, you can improve your e-commerce conversion rate and start seeing more sales. Remember, there is no one-size-fits-all solution when it comes to conversion rates. However, if you focus on providing a great user experience and making it easy for people to buy from you, you should see an improvement in your numbers.